I really like this use of Vine by the team at Beerbods.
Next 12 beers. Look away now if you prefer surprises. vine.co/v/bjz2YMup2O3
— BeerBods (@BeerBods) March 26, 2013
I think this is as good an execution of Vine as I have seen for a number of reasons
1. It captures the essence of the Beerbods service
2. It literally lets the product do the talking.
3. It engages both the existing customer and the prospective customer base (myself included).
I assume that this will be a regular thing from Beerbods. It certainly makes sense.
I’ll also mention at this point there are a couple of great beers in there, namely the Odell 5 Barrell, Citra by Okaham Ales (a firm favourite from 2012) and I’ve heard nothing but good things about Wild Brew Co’s Epic Saison.